By Joshua Prior
MOMS got Villa supporter and owner of Vote Vintage, Joshua Prior, to have a look at the MOMS survey results of supporter’s Villa shirt preferences.
Football is big business and the replica shirt has become an increasingly integral part of it. The rampant commercialisation of English football in the last couple of decades (particularly since the formation of the Premier League) has given rise to the phenomenon of the replica jersey.
Whether it’s the latest £90 Nike Arsenal home shirt or an ’87 Hummel Villa shirt worn to within an inch of its existence – it is now more common to see a fan clad in their team’s colours than not.
New or Retro Villa?
Classic and retro shirts reign supreme down Villa Park with a whopping 54.3% of the 500 fan sample surveyed opting for nostalgia over newness, and as a vintage clothing shop owner myself, this makes me very happy indeed.
Perhaps this inclination for retro tops is a yearning for the good old days of league titles, cup wins and European nights down Villa Park, or maybe they just don’t make ‘em like they used to.
Interestingly, a seemingly high 12.1% of fans who responded to our survey like to keep it old school by shunning the replica shirt altogether, which is perhaps understandable given our recent exploits in B6.
Favourite Villa Shirts
When it came down to the Battle of the Favourite Shirt it was a closely fought contest between the 1981 League Winners shirt and the 1982 home jersey. There was only a 1.1% difference in popularity with the shirts scoring 17.5% and 16.4% respectively.
Favourite Aston Villa classic and retro shirts
17.5% – 1981 League Winners
16.4% – 1982 home
16.2% – 1982 away (European Cup final)
11.5% – 1957 FA Cup final
9.1% – 1992 drawstring
9.1% – Nike Acorns sponsor
8.4% – 1994 Muller
4.2% – 1971 Home
2.7% – Hummel circa 1988
0.7% – Recent Macron
4.2% – Others
[Survey sample 500 supporters]
Follow Josh on Twitter here – @VoteVintage
Also, check out the huge range of shirts, tracksuits, boots and other bargains at CLASSIC FOOTBALL SHIRTS – don’t forget to use the code MOMS10 for 10% OFF!